It is one of the most popular websites in the world. It contains and documents the lives of over 500 million people on a day to day basis. It knows everything about you, your family and your friends. It is Facebook, and chances are you’re on it right now.
Due for release on October 1st, The Social Network tells the story behind the phenomenon that has revolutionised social interaction. Based on Ben Mezrich’s book The Accidental Billionaires, the film follows Harvard undergrads Mark Zuckerberg and Eduardo Saverin through their founding of Facebook in 2003 and the subsequent drama that began to suffocate them as their creation rapidly conquered competition and transformed them from nothing but laughed-at students to billionaires. Jesse Eisenberg (that sort of Michal Cera looking chap from Zombieland) stars as Zuckerberg, alongside Andrew Garfield (the new web-slinger himself) as pal Saverin, with support from the likes of Justin Timberlake.
The fantastic second trailer was released this week, and it is a real example of marketing genius. Containing no live action at all, it instead uses original Facebook updates and dialogue to expose the entire plot in a mere 72 seconds; from the initial idea to the scandals that later emerged.
The creation of a popular website in modern day corporate America doesn’t sound like much of an exciting premise for a feature length movie, but with Kevin Spacey producing and award winning director David Fincher at the helm, whose superb back catalogue includes Fight Club, Se7en and Zodiac, and Trent Reznor providing the score, it is likely that this will be one of the most interesting and socially relevant movies of 2010.
The Social Network is released on October 1st by Columbia Pictures. You can view the fantastic trailer below.